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Also known as auto-dialer and voice reach system, the Voice Message Service is an advanced CRM tool that manages various call scenarios on behalf of organizations that need to communicate with large amounts of customers simultaneously.

This is very different from systems that enable conducting massive one-way campaigns for commercial or political purposes since it includes tracking feedback from the number called. Once the system has been fed with data and a voice message has been recorded, the Voice Message Service conducts personalized calls to multiple destinations at the same time. The personalization feature makes it possible to greet customers by their names or send out different versions of the same message.

OMNITelecom's Voice Message Service allows for the seamless setup and management of multiple campaigns on the fly with thousands of calls being tracked by the system in real time. Having managed numerous successful campaigns for some of the largest organizations in Israel, OMNITelecom has vast experience in the planning, launching and tracking of voice message campaigns.

Service Highlights

Personalized CRM
A typical auto-dialer scenario involves an airline notifying all passengers about a schedule change and requiring confirmation of whether or not they received the message. In the airline example a passenger named Joe Smith receives a call such as this:

“Hello Joe Smith. You have a message from Air Canada. To hear the message please press 1.”

The customer presses on 1 to hear the message, thus providing the organization with instant statistics regarding how many passengers received the message. The Voice Message Service has a distinct advantage over SMS notification, which does not provide any data about whether or not the message was received.

Results-Driven CRM
Once the goal of having all passengers for a certain flight confirm a schedule change has been defined, the system will continue to redial until it reaches the passenger and receives confirmation that the message was received. Confirmation can come in the form of pressing on a number to confirm or leaving a reply after hearing the message.

Integration Options
The system can either be accessed from a web interface or through an API which communicates directly with the client's CRM systems. Comprehensive customization for suiting the dynamic needs of customers can range from simply disseminating massive amounts of messages and reminders to the public at large (i.e. in the case of a political campaign), to highly personalized campaigns targeting specific individuals with a complex redialing logic.

Special Features
Special features that set OMNITelecom's intelligent platform apart from the pack include voice mail detection, where the system recognizes that the phone has not been answered by a human being and leaves a different message. Another unique feature is the ability to define dynamic messages with varying names, dates and customer categories.

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